Get first dibs
Get first dibs

Collagen you’ll actually look forward to. 5 g of collagen in a jelly stick you eat in one squeeze.

A smiling woman tears open a pink Squeeze collagen jelly stick in front of a sunlit pink plaster wall.

Your journey with powders

  • A hand tips a scoop of collagen powder into a shaker cup of water; clumps float on top and sink, and powder dusts the counter.
    Scoop, spill, clump.
  • A hand holds a shaker cup under the running kitchen tap, water spilling over the rim, clumps of powder still stuck inside.
    Time to wash.
  • A tub of collagen powder forgotten at the back of a kitchen cupboard, behind jars of pasta and coffee beans.
    Where it ends up.

So we made it a stick.

Tear.

Rip the notch.

Squeeze.

Pinch at the back and squeeze it out.

Done.

One a day does the trick,
but you’re sure to reach for more.

What's in the stick

Tear notch
No struggling to get it open or fumbling for scissors.
No added sugars
Don’t worry, it won’t taste like it.
20 g of jelly
One ready serving, nothing to mix.
5 g of collagen
All the collagen you need, no compromises.

What the collagen is for

Collagen is the most abundant protein in your body, it keeps skin firm and joints moving, and your body makes less each passing year. One stick a day helps make up for it.

  • Glowy skin*

    Supports healthy, hydrated skin.

  • Hair & nails*

    Supports strong nails and healthy hair.

  • Joints*

    Supports healthy joints and easy movement.

The catch: it usually takes 8 to 12 weeks.

Change doesn't happen overnight, you need to stay consistent. With powders, that can be a tall order. With squeeze, it's 10 seconds a day. In the car, at your desk, whenever you can squeeze it in.

FAQ

What is a collagen jelly stick?

It's a single-serve packet of jelly with collagen in it. A stick of Squeeze is 20 g of jelly with 5 g of collagen; a snack doing a supplement's job.

How is it different from collagen powder or gummies?

Powder requires a liquid, a container, a sink, and at least 10 minutes of your time. Gummies are small, so a full serving is generally five or six of them and a few grams of sugar. A jelly stick holds a whole serving in one piece, nothing to mix and no added sugars.

How much collagen is in one stick?

Our design target is 5 g of collagen per stick. The final figure will be on the Supplement Facts once the formula is locked in.

What flavor will it be?

Wouldn't you like to know. But seriously, we have a few flavors in the works and they'll stay private till they're perfect.

Where will Squeeze be sold?

At first, only here on squeezewell.co. Retail comes after launch, we'll name stores once they are confirmed.

When does it launch?

Put your name on the list to find out!

Do the sticks need to be refrigerated?

They are designed to be shelf-stable, so no: keep them cool and dry and they can live in a bag or a desk drawer. Cold out the fridge is a nicer texture, but that's a preference. You can also freeze them for a refreshing summer treat.

The list hears first.